Baked With Pride Since 1998

Golden Fresh was born in Lenasia, Johannesburg — and has been feeding South African families with quality, affordable biscuits ever since.

“Delivering local lekkerness to every South African table since 1998.”

Made in SA

Baked in Lenasia, Johannesburg. Local jobs, local pride.

Honest Prices

Quality biscuits within reach of every South African family.

Real Ingredients

No shortcuts. Only the finest ingredients, baked with care.

25 Years of Lekkerness

1998

Founded in Lenasia by Yunma Foods CC.

2002

Glucose Energy becomes SA's go-to lunchbox biscuit.

2008

Joker and All-Star ranges launched.

2015

Expanded to all 9 provinces.

2024

Nine product ranges, millions of families.

The Golden Values

Community

We bake for our neighbours, our cousins, our country.

Quality

Every biscuit, every box — to the same proud standard.

Affordability

Lekkerness should never cost too much.

Proudly SA

Made here. Loved here. Born here.

25+
Years
11
Ranges
9
Provinces
5M+
Families